Brand Identity Pitch

Snow Knight is a global sports advisory, specialising in sponsorship brokerage and raising capital. My pitch for their new brand identity centred around the concept of a private members club their current and potential blue chip clients would seek to be a part of. An elegant pairing of two type faces referencing the brokerage and forming of a partnership, black and white imagery to create a sense of longevity and history, as well as a play on the original Knights oath, forming a strong and overarching message as to what it means to be associated with the Snow Knight brand.